A much sort-after feature has finally been launched by Facebook; users are now able to react to comments on a topic using GIFs. During the last 3 months, the tech company has been trying-out a GIF comment button, and it was finally released on Wednesday to celebrate the 30th anniversary of the GIF format.
“We know people love communicating with GIFs on Messenger, and we’re also making it easier to use GIFs on Facebook. Today we’re introducing the ability to add GIFs in comments for all people on Facebook globally,” the company said in a press release.
To be able to use GIFs, you can click on the GIF button in the comment box, look for the kind of GIF you want and click on it. Facebook has also collaborated with GIF-service Giphy to make GIFs with YouTube stars like Logan, Paul, DNCE, Amanda Cerny, Patrick Starr, DREEZY, Violet Benson, Wuz Good, Landon Moss and Brandi Marie.
It was also reported by the company that, about 13 billion GIFs were sent in the previous year; a rate of approximately 25,000 GIFs being sent per minute. The company also stated that the use of GIFs on Messenger was 3 times more last year, with New Year’s Day being the most favorable when about 400 million GIFs were sent on Messenger.
The GIF feature might make user’s Facebook contents more interactive, which implies that in addition to auto play videos, GIFs will now be present on your timeline. That notwithstanding, might be welcomed by some users, since it will require more data, if they are browsing using their mobile data.