Most of Canadian online sales are done at foreign retail sites

Over the years, Canadian online retailers has grown surpassing their U.S. counterparts but ne data suggests that nearly half of all online sales in Canada are done on foreign retail sites.
The new release from E-Tail Canada disclosed that 62% of Canadian retailers experienced an increase in the worth in the online demands between 2016 and 2016, while 71% of those surveyed said their exchange rate has also improved.
But according to projections from Forrester Research, Canadian retailers should be happy as people are expected to spend close to $39 billion a year online by 2019. This is a 9.5% of all retail transactions.
This also implies that Canadian retailers need to improve on their businesses as the competition level is rising.
The research also brought to light the factors responsible for the growing trend amongst retailers trying to provide satisfactory services to customers.
About 37% of Canadian retailers provide customers with the opportunity to be able to return items they bought online while an 8% are trying to improve on their capability with 13% making plans to take a similar step in the next two years.
In the same vein, 31% of retailers provide customers with online inventory of their available items and 15% had plans to inject technology into their services.
Even though Canadian retailers have been growing fast, they are still lagging American retailers who make larger online sales in respect to e-commerce. It goes beyond doubt that the American e-commerce is well established.
In 2016, Statistics Canada shows that there were $19.2 billion e-commerce sales in Canada with 60% accounting for local retailers while 40% was from foreign retailers.